Proper Maintenance & Cleaning | Carpets and Fine Area Rugs

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Carpets and area rugs act as a filters, trapping dust, dirt, gases, animal hair, and other soils. IICRC states that 79% of soil in carpet is dry soil. Vacuuming is a key component to proper care and maintenance of carpets and area rugs.  But to keep them at peak performance, The Carpet & Rug Institute recommends professionally deep cleaning your carpets and area rugs every 12 to 18 months. (Be sure to check your carpet and rug warranties for particular requirements.)

Professional cleaning can address moderate and heavy soil conditions in your carpets and area rugs. How often you’ll need professional cleaning depends on soil build-up, traffic, type and color of carpeting. The best advice is to clean them before they become totally saturated with soil. If you wait until they look really dirty, the carpets and area rugs may never be restored to their former appearance. Dirt builds up in layers, and when a carpet or are rug looks dirty you are only seeing the dirt at the tips of the fibers. More dirt is hiding below the surface down near the base of the pile, causing damage to the carpet or rug.

Today’s carpet and upholstery materials vary dramatically. Freedom offers a number of cleaning options and maintenance programs to match any type of area rug or carpet.